We crafted a striking visual identity and product experience for Greenz Australia’s White Widow — a standout strain within their Worldwide Cannabis Society collection. Our scope included branding, packaging design, and visual storytelling that conveys premium quality and modern sophistication. The logo — a fusion of clean lines and symbolic structure — anchors the brand across all touchpoints. We designed a cohesive packaging system featuring dark, matte finishes contrasted with bold orange highlights, reflecting both potency and control. The typography is confident and minimal, while the material choices ensure shelf presence and consumer appeal. From sleek jars and dispensers to high-end retail bags, every detail reinforces the brand’s commitment to excellence. The result is a packaging system that feels as elevated as the product itself — a true blend of design, function, and global cannabis culture.